Pongal 2007

Ajit was the clear winner in the Pongal 2006 battle. His Paramasivan was a bigger hit than VXXXX’s Aathi. Now all eyes are on the traditional rivals as they meet once again at the Pongal 2007 battle field. Pongal 2007 has Ajit’s Aalwar pitched in an eyeball to eyeball confrontation with VXXXX’s PXXXXX. Ajit fans are saying that he has an advantage as it is releasing after that super hit Varalaaru. At the same time, VXXXX fans who were in deep slumber for an year after the failure of Aathi have geared up to promote PXXXXX which they feel will break all existing records!However, the trade is not very happy as they feel that Ajit will not be having his famous “Opening”. After the government slashed admission rates and also stopped hike in ticket rates during the opening weekend, it has become a level playing field. For example Ajit’s movies could be sold at Rs 100 plus during the opening weekend, while VXXXX mass movies were always kept at a standard rate to attract the common man. Now VXXXX’s PXXXXX will open at the huge Devi in Chennai, while Ajit’s Aalwar is scheduled to open at the big Sathyam. The net collections at both the theatres which have the same seating capacity will be almost the same as ticket rates will be at Rs 50 and Rs 45! So the winner will be the film which has more number of prints and shows in the opening week. Later the film which has better content will be the ultimate winner.